The video is as beautiful as the song is powerful & moving!
From Raphaelle at Braidsmusic.com:
Such an adventure and challenge making this video ! Originally 5 directors dropped off from the project, Kevan Funk who heorically came on board ended up losing his backpack with all the footage on the NJ transit, traveled across 3 states and miracusoulsy found it. All odds seemed to be against the video, but it’s here ! And we’re so proud to be sharing it !
It was one of the most liberating experiences performing in this video, singing these lyrics passionately, going to these mind blowing locations. Many many thanks to all those who helped us with this.
So here is the video ! We hope you are moved by it
Director's Statement:
I'd been a huge fan of Braids long before I was
lucky enough to be a collaborator, an element that made this video
special from the outset. They came to me with a handful of very precise
visual ideas that they had in mind, which in turn became my jumping off
point to shape the rest of the video. I remember the first time I heard
the song, I was simply kind of awestruck by the gravitational power that
it seemed to imbued with and it's bold, incendiary beauty. It's a rare
sort of source material to get the opportunity to work with. I wanted to
create something that could compliment the track as opposed to trying
to compete with it's power. When thinking about the song and it's
content, I began very interested in the idea of commodification and
control of femininity in a patriarchal societal construct, and
liberation from that restraint. A central consideration that emerged
from that was a historical relationship to nature, in terms of the
patriarchal and imperial societal impulse to control, conform and
dominate. That dynamic and the songs authorial resistance to that
entitlement is what ultimately formed the thematic core of the video.
- Kevan Funk
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